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Promotional Product Inc, custom promotional products supplier

What clear means in branding

Transparency, literal and figurative — the product shows what it holds. We stock 56 clear shades across 1,652 products.

Shop Clear products

What clear says about a brand

Clear is a finish rather than a hue, and it signals honesty, simplicity and modernity. On a product it does something no color can: it shows the contents. That is a marketing decision as much as an aesthetic one, and increasingly a security one — clear bags are mandatory at a growing number of stadiums, arenas and schools.

Who uses clear on branded merchandise

Clear works for drinkware where the drink is the point, for stadium-compliant bags, and for anything where showing the contents is the selling point. It also reads as clean and contemporary in a way frosted plastics have made familiar.

Before you send artwork

Printing on clear

A clear product has no background, so an imprint is read against whatever is behind it — which changes constantly. White ink, or a design with a solid block behind it, is the only reliable answer. A one-color logo with fine detail on clear plastic will be legible on a desk and invisible against a window.

Check your imprint against a specific shade in the contrast checker, or read the artwork guidelines for what a printer needs.

The clear shades we stock

Sorted by how many products carry each one. Every link opens the real listing.

Showing the 24 best-stocked of 56 clear shades.

Colors that go with clear

Want every relationship rather than three? Open clear on the color wheel.

Ready to put this on a product?

Tell us the clear shade and the imprint color you want and we will confirm both on a free visual proof before anything is printed. See how to order, browse Clear products, or request a sample to see the shade on the real material.

Every color family