Blog
Guides, trends, and insight on promotional products.
All articles

When Your Logo Redesign Backfires: What Cracker Barrel's Mistake Teaches Us About Brand Identity
A logo redesign can refresh your brand, but when it misses the mark, it risks alienating loyal customers. Cracker Barrel’s recent rebrand dropped its iconic “Old Timer” imagery, sparking backlash and forcing a quick reversal.

How to Remove Coffee Stains from Mugs
In this blog, we walk through simple, practical ways to remove coffee stains from cups and mugs so your favorite cup looks brand new again.

5 Small Business Marketing Challenges That Promotional Products Actually Solve
The five marketing challenges small businesses face most — and how promotional products solve each one with proven ROI and budget-friendly ideas.

Promotional Yardsticks: The Complete History and Modern Marketing Applications
Promotional yardsticks are more than simple measuring tools—they represent a powerful intersection of historical measurement evolution and modern marketing strategy.

How to Launch a Mug Fundraiser That Outperforms Candy Sales Every Time
Tired of fundraising efforts that barely sweeten your bottom line? This guide reveals the proven strategy that outperforms candy sales every time: custom mug fundraisers.

Smart Tech Swag Ideas for Growing Startups
Tech startup swag that actually gets used: branded power banks, wireless chargers, earbuds, and USB drives that build brand awareness, recruit talent, and impress clients.

Promotional Products for Small Businesses: Best Picks for 2025
In this blog post on promotional products for small businesses, you’ll see how branded merchandise like pens, tote bags, mugs, apparel, and tech accessories can boost brand awareness and customer loyalty.

Transform Your Fundraising Strategy with Custom Mugs
In this guide, you'll learn how to launch a profitable custom mug fundraising campaign that drives strong returns and deepens supporter connections.

The Complete Guide to Yellow Awareness Ribbons
Yellow ribbon meaning, explained in plain language: why people tie yellow ribbons on trees, what yellow pins and the 🎗️ emoji stand for, and how the symbol is used today for military support, suicide prevention, childhood cancer awareness, and missing-person campaigns.

What is the Difference Between Marketing and Advertising?
In this blog post, we’ll explore the key differences between marketing and advertising and how both play essential roles in your business strategy.

Creative Marketing Tool That Promotes Wellness and Brand Awareness
Discover the charm of personalized coloring books, a trend that's capturing hearts and sparking creativity across all ages.

5 Easy Marketing Ideas to Grow Your Barbershop & Attract More Clients
Want to attract more clients, fill empty chairs, and grow your barbershop without spending a fortune on ads? This guide will show you simple, high-impact marketing tactics that bring in steady business.